Disney Digital Network creates high quality, digital-first stories and delivers them to Millennial and Gen Z audiences through the platforms and influencers they know best. The network, which reaches over one billion followers and publishes more than 6,000 pieces of content every month, is made up of editorial sites, more than 300 social media channels, and a curated network of hundreds of influencers.
For the launch of DDN at Newfronts and Cannes Lions, we created a platform using hundreds of hand-drawn unique doodle sets customized for each of the 7 core verticals that can be applied to various marketing materials, creating a custom look within a unified style.
- art direction
- branding